THE McClelland Sculpture Park and Gallery is asking Frankston businesses and residents to pitch in to keep its Langwarrin premises open.
McClelland has faced a financial squeeze since the death of major patron Dame Elisabeth Murdoch in early 2013.
Dame Murdoch’s $400,000 annual grant was a vital contribution to the gallery’s $1 million annual operational costs.
McClelland does not charge for admission to the gallery or park and relies on donations and income earned from hosting events.
The appeal for funds will run throughout the month of March. Donors can also become sponsors.
“This is the first time we’ve done it,” McClelland development manager Phillip Jones said.
“We’re seeking new ways to fund ourselves and introduce new audiences to the gallery … this appeal will be an annual initiative.
More than 130,000 people visit the park each year.
“We want to raise $50,000 throughout March which will make a big difference to what we do,” Mr Jones said.
“We try to be as self-reliant as we possibly can.”
“The gallery is in good shape but we do need the local community to help us out a little bit to keep the ball rolling.”
Mr Jones said “McClelland also has an important role to play in educating and inspiring students from around the area, and the funds we raise make it possible to offer our school workshops and holiday programs for kids.”
“We work hard to make sure every donation dollar counts in bringing Australian art to the community.”
Donations to the first McClelland annual appeal can be made until 31 March. See mcclellandgallery.com or call 9789 1671 for information.
McClelland Sculpture Park and Gallery is a registered not-for-profit organisation and all donations are tax deductible.
Major donors can also become McClelland Ambassadors.
